<CENTER><A HREF="gopher://gopher.fonorola.net/Internet Business Journal/Internet Advertising FAQ">gopher://gopher.fonorola.net/Internet Business Journal/Internet Advertising FAQ</A></CENTER>
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This resource is there to provide business users for effective strategies
for advertising on the 'Net (netvertising). The empahasis here is that
unlike most mass-media advertising that relies more on image and flash
than substance, netvertising is a whole new market that needs to be "info-
tained". This means that effective netvertising must be intelligent and
provide useful information. There is much for business to learn here as
the Internet is NOT a friendly place for commercial interests that wander
into the wrong place or try to pitch their sales the wrong way by
thoughtless SPAM techniques or ill-designed high bandwidth web pages. This
is a must visit for anyone seriously considering doing business on the net.